Lock & Co. Hatters

Recognised Worldwide for designing and making beautiful hats, Lock & Co. hold great historical significance as London’s oldest shop. However, their online presence was dated and did not reflect their brand. They approached Deep for a redesign and build of their existing Shopify site, taking a dated, monochrome site into a premium, online experience. Being in the shop itself feels like stepping back in time into a different world – one filled with charm. The website aimed to replicate this, to showcase the quirks, the history of the hat making and the talented team behind the brand. Project created whilst working at Deep.